Virginia Beach Convention & Visitors Bureau Encourages Residents to Plan for Vacation

Research Shows Planners Take More Vacation, Are Happier

Thursday, January 25, 2018

​Virginia Beach, Va. (January 25, 2018) — As part of National Plan for Vacation Day on Jan. 30, the Virginia Beach CVB is encouraging residents of our coastal region to decompress, de-stress and take some time off this year by planning a vacation now.

Every year more than half of Americans (54 percent) fail to use all their time off, creating a stockpile of 662 million unused vacation days. In Virginia the number is higher, with 59 percent of employees leaving 16,039,278 days unused. Those unused vacation days mean less revenue flowing through Virginia's economy and missed opportunities of more than $2.86 billion in untapped economic benefit.

The most effective remedy for American workers who want to use more vacation days is better planning. Yet just over half of households set aside time to plan the use of their vacation time each year. National Plan for Vacation Day, launched by Project: Time Off, is a call-to-action for Americans to stop making excuses and start making vacation plans. 

"The Virginia Beach CVB is celebrating National Plan for Vacation Day because it's time for Virginians to reclaim their vacation days," said CVB Director Brad Van Dommelen. "By planning, we can all reap the benefits of taking a break while giving ourselves something to look forward to. A change of scenery for a long weekend or taking a local staycation can be refreshing. Virginia is a gorgeous state to explore, offering everything from mountains and beaches to state parks and vibrant shopping districts."

The tourism industry in Virginia Beach is thriving. In 2016, the city hosted more than 15 million visitors who infused $1.49 billion into the local economy via direct travel-related expenditures. State and local tax revenue reached $132.1 million and tourism supported 13,650 local jobs. Contributions to the City's General Fund help pay for essential city services such as police, fire and emergency medical services, schools and roads. 

"America's vacation deprivation shortchanges the time we invest in our personal relationships, undermines our performance at work, and threatens our economic well-being," said Katie Denis, chief of research and strategy for Project: Time Off. "In 2018, Americans need to plan for their bucket list, instead of the to-do list."

To help employees get their vacation days on the calendar, Project: Time Off created a vacation planning tool. By simply entering the number of days off earned, users can plot out their trips or vacations for the year, export to their work or personal calendar, and share with their family and co-workers. 

About the Virginia Beach Convention & Visitors Bureau (
Where the Atlantic Ocean and the Chesapeake Bay meet, Virginia Beach promises visitors a unique chance to "Live the Life." Nature at its finest, just-caught and just-picked local food and toes-in-the-sand relaxation combine for a soul-satisfying experience. A world-renowned boardwalk, energetic downtown, state-of-the-art Convention Center, abundant parks and waterways, and mild weather give rise to an active lifestyle and flourishing local culture. The Virginia Beach CVB is responsible for promoting year-round leisure, business, meetings and conventions, international and sports travel to Virginia's most populous city. 

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