Virginia Beach CVB’s Sports Marketing Team Scores as Winner of SportsEvents’ Readers Choice Award

Wednesday, February 26, 2014

(Virginia Beach, Va., February 26, 2014) – The Virginia Beach Convention & Visitors Bureau (CVB) was recently selected as the only destination in Virginia to receive a 2014 Readers’ Choice Award from SportsEvents Media Group, the leading industry publication focused exclusively on helping sports planners produce excellent competition in the United States and Canada.


“Our online voting system allowed us to gather thousands of nominations and votes cast by sports event planners around the country for the 2014 Reader’s Choice Awards,” said Kristen McIntosh, SportsEvents editor. “These award winners have gone above and beyond to provide the quality sports infrastructure, services and commitment to today’s discerning sports event planners demand. These winners have truly set the bar high for the sports events they host.”


A complete list of the winners may be found at


“Sports marketing is a key player in helping to drive Virginia Beach’s tourism industry – which is Virginia Beach’s second-largest revenue generator – and positioning the coastal city as a year-round destination,” said Virginia Beach CVB Director James B. Ricketts. “Winning this award is further evidence of the hard work and dedication our team has to upping our game in the sports event industry.”


Each year for the past four years, the Virginia CVB’s Sports Marketing team has generated an average of 101,500 hotel room night bookings, the majority of which occur between October and May. In 2011 to 2012 alone, visitors arriving for a sports competition accounted for 9.4 percent of Virginia Beach’s visitation in the spring and 6.6 percent in the fall.


Virginia Beach Convention & Visitors Bureau (

Where the Atlantic Ocean and the Chesapeake Bay meet, Virginia Beach promises visitors a unique chance to “Live the Life.” Nature at its finest, just-caught and just-picked local food, and toes-in-the-sand relaxation combine for a soul-satisfying experience. A world-renowned boardwalk, energetic downtown, state-of-the-art Convention Center, abundant parks and waterways, and mild weather give rise to an active lifestyle and flourishing local culture. The Virginia Beach CVB is responsible for promoting year-round leisure, business, meetings and conventions, international and sports travel to Virginia’s most populous city. For media information and images, visit Follow Virginia Beach on Twitter at, Instagram at, Facebook at and Pinterest at


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