The Virginia Beach Police Department's Crime Prevention Unit in coordination with the City of Virginia Beach Public Schools conducts an anti-drinking and driving awareness program called "EVERY 15 MINUTES."  The program is designed as an interactive two-day event that will educate high school students by identifying problems associated with their driving, socializing, and alcohol related activities. 

It is the intent of this program to help the individual student understand that their behavior has a rippling effect on those around them: family, friends, classmates, etc. The program's name was derived from the fact that every fifteen minutes in the United States at least one person is killed as a result of an alcohol related incident to include alcohol related traffic crashes.